It’s that time of year when many Michiganders are preparing to flock to warmer weather. Whether you’re getting ready for a trip or looking to make the most of a staycation, Woodland Mall has much to offer.
Shoppers headed someplace sunny can find trendy outfits and must-have accessories at Woodland Mall to ensure a fashionable and fun week away.
Textured swim suits and beachwear are growing in popularity. Shoppers will find several options featuring ribbed material, crochet overlays and the like. And those who want to stand out at the beach or pool will be happy to discover neon is also making a comeback. Find great selections in suits and coverups from Aerie and Dry Goods.
Aerie swimsuit wall. (Courtesy, Woodland Mall)
Stripes are also having a moment. Retailers like Abercrombie & Fitch and American Eagle are offering linen shirts and swim trunks galore featuring this popular pattern in all shades and sizes.
Travelers will be able to protect their eyes in style with the new Ray-Ban collection and more high-quality eyewear at Sunglass Hut.
Sunglass Hut. (Courtesy, Woodland Mall)
Comfortable footwear is a must while exploring a new destination. A practical sandal is a great way to go for vacation. They’re easy to dress up or down for the beach or a night out on the town. Find the perfect pair from Shoe Dept. Encore.
Spending hours at the airport is easier when you’re feeling comfy and cute. You can achieve both with a matching sweatshirt and sweatpants set from Pink.
Pink matching sweats. (Courtesy, Woodland Mall)
Pair your airport loungewear with a fashionable duffel bag. Vera Bradley offers a wide variety of bags with organization solutions like slip and zip pockets you’ll love, in addition to wheeled options that make navigating the airport and hotels a breeze.
Vera Bradley duffel bags. (Courtesy, Woodland Mall)
For staycationers looking to get out of the house, Woodland Mall has opportunities for everyone to enjoy time off from school and work.
Guests can get that beach resort feel without traveling far from home by getting pampered at Lynny Nails, NYC Barber & Salon and Massage Works.
Couples looking for a classic date night can enjoy dinner at Black Rock Bar & Grill or The Cheesecake Factory and then catch a movie at Phoenix Theatres.
As West Michigan’s premiere shopping and family destination, Woodland Mall also offers a colorful children’s play area featuring “friendly monsters” to meet, “rocks and vines” to climb and tunnels to crawl through.
And there’s always some good old-fashioned retail therapy. Guests can shop for everything from new clothes, shoes and accessories to electronics, cosmetics and home goods with Woodland’s exclusive line-up of retailers, including Apple, Dry Goods, Forever 21, H&M, The North Face, Pottery Barn, Sephora, Williams-Sonoma and Von Maur – just to name a few.
Woodland Mall will once again recognize Black History Month by hosting community events in partnership with the City of Kentwood and New Hope Baptist Church on Saturday, Feb. 24.
The day will kick off with the third annual Unity Walk with the City of Kentwood at 11 a.m. Community members are invited to gather at the food court inside Woodland Mall, 3195 28th St. SE, for a walk that will end in front of Von Maur at 11:20 a.m.
A ceremony will immediately follow and feature welcoming remarks from Kentwood Mayor Stephen Kepley, live music from Kevin Brewster, an educational session with George Bayard, director and curator of the Grand Rapids African American Museum & Archives, refreshments and more.
Kentwood Mayor Stephen Kepley gives opening remarks at a previous Woodland Mall Unity Walk. (Courtesy, City of Kentwood)
“We’re pleased to once again come together with our partners at Woodland Mall and New Hope Baptist Church to put on a day of programming focused on recognizing Black History Month,” Kepley said. “We welcome community members of all ages to join us for these impactful events.”
Following the Unity Walk, New Hope Baptist Church will present its 10th African American Live Museum. Starting at 1 p.m., community members can see a cast of 35 people ages 8 to 66 put on more than 20 live performances featuring remarkable African American figures throughout history and in current culture from politics, sports, science, arts, entertainment and more. Mary McLeod Bethume, The Temptations and Coach Deon Sanders will be among the legends appearing throughout the mall until 5 p.m.
John Davis portraying Carter G. Woodson in 2019 at the Live Museum at Woodland Mall. (Courtesy, City of Kentwood)
The Live Museum provides an engaging experience for community members as performers bring their persona to life, adopting mannerisms of the legendary figures they are portraying while sharing facts and stories from their lives. Visitors can watch and listen to the performances to learn about each historic figure.
“Through the African American Live Museum, we share history in an engaging way that allows us to connect with the community and educate them about the historic accomplishments of Black Americans, while also showcasing our talented performers,” Dr. Cathy Large, drama ministry leader of New Hope Baptist Church said. “We’re grateful to Woodland Mall for hosting us for the 10th year.”
Layla Brigham portraying Marsai Martin in 2019 at the Live Museum at Woodland Mall. (Courtesy, City of Kentwood)
Kennedy Vancalbergh, marketing manager for Woodland Mall, says the mall is looking forward to continuing its partnership with each organization for these events.
“We are proud to be part of this collaborative effort to recognize Black History Month and share the stories of historic Black figures,” Vancalbergh said. “Both events offer an interactive, engaging and educational experience for mall visitors.”
The holiday season is well underway, and whether you’re just starting your shopping or still have your eye out for that last perfect gift, Woodland Mall can help you cross everything off your list in one convenient location. Following are gift ideas for a variety of interests.
For the kids
LEGO: For a timeless gift that continues to be popular, shop LEGO sets and minifigures at Barnes & Noble.
Toy xylophone: Tap into your kiddo’s musical abilities with an adorable fox xylophone from Carter’s – it’s one of their hottest selling toys this year.
Squishmallows: These super soft and super cute plush toys from Claire’s make a great gift for any little one on your list.
Tasman Uggs: These are some of the coziest slippers for this winter season. Find them at Journeys Kidz.
Super Mario Bros. Wonder: Head into Game Stop and grab this popular new video game for the Nintendo Switch.
Toy xylophone from Carter’s. (Courtesy, Woodland Mall)
For the trendy teen
Sephora is offering a variety of trending products that will make great gifts:
Sol de Janeiro 62: Get your teen one of the trendiest sprays on the market with this fragrance.
Summer Fridays lip balm: Currently trending on TikTok and one of the hottest selling items at Sephora right now, you can’t go wrong with this vegan lip balm.
Fruit Babies set by Glow Recipe: This travel-friendly skincare set comes with multiple products perfect for the skincare obsessed.
Fruit Babies from Sephora. (Courtesy, Woodland Mall)
For those always-on-the-go
Tumbler: Grab a tumbler from Starbucks for a simple and easy gift everyone will love. Throw a gift card in the cup for something extra.
Mini emergency kit: This helpful kit from Francesca’s is filled with beauty and personal care essentials for the perfect stocking stuffer.
AirPods: AirPods from Apple are perfect for making phone calls, messaging, listening to music and more wherever you are.
Mini Emergency Kit at Francesca’s. (Courtesy, Woodland Mall)
For the sports fan
Lions hat: With how well the Detroit Lions are doing this year, Lions merch will be a hot gift for all fans. Consider a hat from Lids.
Sportswear: Find a range of athletic apparel and other sport-inspired accessories at Champs.
Detroit Lions hat from Lids. (Courtesy, Woodland Mall)
For the jewelry lovers
Tennis bracelet: For a timeless and elegant look, tennis bracelets are the perfect choice. Find a great selection at Zales.
Diamond necklace: Another true treasure from Zales, diamond necklaces never go out of style.
Engraved jewelry: Engraving at Pandora has gone viral on TikTok for personalized gifts. You can shop a wide variety of jewelry options and then engrave a message or symbol of your choice.
Earring set: Francesca’s has cute stocking stuffers such as earring sets, bracelets and more.
Tennis bracelet from Zales. (Courtesy, Woodland Mall)
For the dapper professional
High-quality apparel: Sophisticated meets comfort at Johnston and Murphy with a range of sweaters, vests, boots and belts perfect for the person who’s always well-dressed.
Shoe care products: Have someone on your list with a growing shoe collection? Consider shoe trees, creams and sprays, also from Johnston and Murphy, to keep their footwear in the best shape.
For the cozy homebody
Fuzzy blanket: As a practical and comforting gift that can be used year-round, blankets continue to be one of the most gifted items. Find options everyone will love at Pottery Barn.
Fun socks: Wearing colorful and unique socks can brighten your day while keeping your toes warm. Plus, they’re the perfect size to be stocking stuffers. Explore a great selection of fun socks at Versona.
Candle: Bright Christmas Morning is one of the new scents for the season at Bath & Body Works and it’s already a big hit among shoppers.
Lounge set: These lounge sets from Abercrombie & Fitch are incredibly soft and comfortable.
Bath bomb set: You can’t go wrong with a gift set from Lush – and it comes already wrapped! There are many varieties featuring different products, ingredients and scents.
And of course, you can always give a gift card to all their favorite retailers and restaurants at Woodland Mall. To find a complete list of retailers and deals, shoppers can visit ShopWoodlandMall.com.
Woodland Mall will host a job fair on Friday, Nov. 3 featuring more than 25 organizations seeking to fill dozens of positions.
Job seekers will have the opportunity to learn about full-time, part-time and seasonal positions from 11 a.m. to 3 p.m. Organizations will be set up at hiring tables located throughout the mall.
A variety of retailers, restaurants and other organizations will participate in the event with opportunities for a wide range of roles, from seasonal sales associates to managerial positions.
“We’re delighted to host a hiring event to help our retailers find high-quality candidates to join their teams,” said Kennedy Vancalbergh, Woodland Mall marketing manager. “Here at Woodland Mall, we have a wide variety of careers available for anyone who is interested in retail or may be looking to earn some extra cash around the holidays.”
The current list of participating organizations includes:
Aéropostale
Auntie Anne’s
Bath & Body Works
Carter’s
Chico’s
Claire’s
Dry Goods
Footlocker
Francesca’s
GNC
Hollister Co.
Hot Topic
Icing
Journeys
Journeys Kidz
Kay Jewelers
Kids Footlocker
My Cellphone Repairs
Pacsun
Sephora
Soma
The Children’s Place
Tradehome Shoes
Vera Bradley
Von Maur
White House Black Market
Job seekers who are unable to attend the event are encouraged to explore the list of Woodland Mall openings and apply at ShopwoodlandMall.com/jobs.
Nearly 15,000 visitors are expected to pass through Woodland Mall on the day of the job fair. Booths are still available for additional employers to participate. Registration includes a table, chairs, wi-fi and parking. Businesses who are interested in participating can register using an online form.
Spooky season is officially upon us. While seasonal pop-up shops or big-brand party stores may seem like the obvious choice for finding the perfect costume, Woodland Mall has options for Halloween looks that feature pieces you’ll wear again and again. Some ideas include:
Barbie and Ken: The blockbuster film held many iconic looks, from all-pink ensembles to cowboy-inspired looks. You can find a full pink outfit featuring quality dresses, jumpsuits, tops and more at many stores throughout Woodland Mall, including Dry Goods and Versona. Altar’d State and Windsor also have glitzy cowboy accessories to help you look the part – and Aldo’s Barbie collection provides the perfect footwear to tie it all together.
To rock the “Kenough” look, check out the many styles at Forever 21 Men, from all-denim gear to a western-inspired getup.
(Courtesy, Woodland Mall)
Travis Kelce and Taylor Swift: We’re in our Tayvis era. If you and your partner are looking for a fun and simple couples costume, this star-studded pairing may be the answer. Swing by Lids or Locker Room by Lids to grab some Kansas City Chiefs apparel for him and recreate Taylor’s gameday look with a simple white tee and red hoodie from Macy’s or Von Maur.
Swing by Lids or Locker Room by Lids to grab some Kansas City Chiefs apparel. (Courtesy, Woodland Mall)
Wednesday Addams. (Courtesy, Woodland Mall)
Wednesday Addams: The perfect little black dress can be found in many stores throughout the mall, from Forever 21 to Francesca’s. Find one you love and pair it with some spooky accessories from Claire’s, Hot Topic or Icing for the perfect Addams Family look. As a bonus, stop by Sephora for some Wednesday-inspired makeup.
Ted Lasso: You can easily recreate the look of the popular TV character with a simple navy sweater and some slacks from J.Crew or a track set from JCPenney. All you need is a mustache and you’ll be ready to hit the field.
Justin and Hailey Bieber: Turn the recent memes of Justin and Hailey’s mismatched event attire into a comical couple’s costume. You can swing by H&M to find a head-turning red dress and a cozy pair of sweats.
Plus many more outfits and accessories for the perfect spooky, super or supernatural ensemble.
An iconic Radio Flyer car made an appearance at the 28th Street Metro Cruise (Courtesy, Becci Schumaker)
By Deborah Reed
deborah@wktv.org
An iconic name made an appearance at Woodland Mall during the 28th Street Metro Cruise event Aug. 25-26, 2023.
A legacy that stretches over 100 years, Radio Flyer is one of the most recognized names in the toy industry.
Founded in 1917 by young Italian immigrant Antonio Pasin, Radio Flyer began as a hobby – a coaster wagon that he created and sold to local hardware stores. That first line of wagons sold as fast as he could make them.
Pasin christened the wagon the Liberty Coaster, later renaming his invention Radio Flyer – the Original Little Red Wagon®. The combination of “radio” and “flyer” was born from Pasin’s fascination with airplanes and radios.
Today, Radio Flyer continues to be a Chicago-based, family-owned company committed to creating high-quality products.
“Our mission is to create smiles and warm memories that last a lifetime,” Radio Flyer’s website says.
Over the years, Radio Flyer has transformed how they thought about their brand, reimagining their product line to help serve the entire family. Through it all, they have stayed true to their legacy.
Antonio Pasin was inducted into the Toy Hall of Fame in 2003.
To learn more about Radio Flyer’s history and products, visit here.
15,000+ collector/sports/antique cars, two days, 17 hours, five cities, 13 miles, and hundreds of public and private events will descend upon 28th Street and the surrounding areas on Aug. 25 and 26.
An estimated 200,000 people participate in Metro Cruise related events during this annual two day event.
Since its inception in 2005, Metro Cruise has been a consistent celebration of cars, local business, great food, and family and friends while also continuing the car culture known in the Grand Rapids area.
A new era
Previously owned by the Wyoming-Kentwood Chamber of Commerce, Metro Cruise has recently come under new ownership through a privately owned entity.
Despite the change in proprietorship, Wyoming Police Lt. Andrew Koeller said, “The Wyoming Police and the City of Wyoming are providing the same services we have traditionally provided.”
Rogers Plaza mall parking lot in Wyoming is always a focal point for the 28th Street Metro Cruise. (WKACC)
Wyoming Police Department is staffing Metro Cruise with assistance from the Michigan State Police, Kent County Sheriff’s Office, Grandville Police, Walker Police, Kentwood Police, and Wyoming Fire Department.
Eventgoers can expect to see WYPD in marked police vehicles, police motorcycles, on bicycles, and on foot.
“The Wyoming Police Department is committed to providing a safe environment during the event for all to enjoy,” said Koeller.
Take a quick Pit Stop
“We are very excited to announce a feature of Metro Cruise we know you’ll love,” the Metro Cruise website states. “There are now more ways than ever to enjoy your favorite auto event.”
Three Pit Stop sites have been added to Metro Cruise. These sites will be smaller, more specialized, and offer easier access than the Main Event sites at Woodland Mall and Rogers Plaza.
Hosting a minimum of four key features – collector car club(s), food vendor(s), official Metro Cruise merchandise, and an entertainment feature – each Pit Stop site will be open to the public with space for free parking.
Popular events
The Metro Cruise Dust Off kicks off the event series each year (WKTV)
Official event times are 2 p.m. to 9 p.m. on Friday, Aug. 25, and 11 a.m. to 9 p.m. on Saturday, Aug. 26. The Official Cruise time down 28th Street at 4 p.m. on Saturday. However, it is not unusual to see classic cars cruising along 28th Street all weekend long.
The Woodland Mall Main Event location will offer several family-friendly activities such as live music, Car Smash, RC Car building and racing, a climbing wall, a scavenger hunt, and much more.
Also featured at the Woodland Mall will be the annual DreamWheels Red Carpet Classic Car Show on Saturday from 8 p.m. to 9:30 p.m. This premiere event allows audience members to gather along a 135 foot red carpet as beautiful classic cars are revealed and roll by.
Rogers Plaza is the second Main Event location and will also provide live music, various family-friendly activities, the DYNO area, Miss Metro Cruise Finale competition, and the Wyoming High School Color Guard and Drumline.
Plan your visit
Metro Cruise Information Tents at the Main Event sites will have free, full color, printed programs. A full list of events and times can also be found here.
Gene Billings and daughter Cathe DeLaney, Metro Cruise 2022 (WKTV)
We want see how much fun you had at Metro Cruise!
Submit your photos from wherever you are at Metro Cruise to general@wktv.org by Monday, Aug. 28 for a chance to have them included in WKTV Journal’s photo gallery.
Families are getting ready for the start of a new school year (Courtesy, www.pxhere.com)
By WKTV Staff
deborah@wktv.org
Woodland Mall and The Salvation Army in Kent County are helping local students get ready to go back to school with a fun event and food drive 12 p.m. – 2 p.m. Saturday, Aug. 19.
The event will serve as a fundraiser for The Salvation Army’s emergency food pantry. It will also feature a variety of activities for all ages to enjoy in Woodland Mall’s Macy’s Court.
On a monthly basis, The Salvation Army feeds 550 people, including 145 children, and that number is increasing daily.
“We used to provide people with enough food to last three to five days,” said Victoria Arnold, director of Kent County Social Services. “Due to increased demand, we now provide enough food for six days. And we predict we will need another $10,000 alone to stay at that level, just for the next year.”
An increasing number of families are in need food during the school year (Courtesy, www.pxhere.com)
Attendees are encouraged to bring shelf-stable food donations to the event or make a monetary donation online to support Salvation Army Kent County Social Services, which provides food pantries, warm meals and sack lunches for community members in need. Personal care items, household products, clothing and baby essentials are also accepted.
“Countless families struggle to access nutritious food, and most affected are children,” said Mikia Ross, interim Senior Marketing Director for Woodland Mall. “To help address this issue, we’re focusing on promoting nutrition for children and families during this year’s back-to-school season and encouraging the community to participate by donating to our charitable partner, Salvation Army. Together, we can help students get the fuel they need to start their academic year out strong!”
Suggested items for donation include:
Canned goods, including meats, fruits and vegetables, with a pop top.
Pasta and pasta sauces.
Ramen noodles.
Macaroni and cheese.
While supporting the nonprofit, event attendees will be able to meet special characters like Princess Tiana and Captain America, enjoy DJ music and games, get their faces painted, make friendship bracelets, view back-to-school fashion displays and get makeover consultations. Those who make a monetary or food donation will also be able to capture memories with a photo booth.
Kentwood Mayor Stephen Kepley (red scarf) takes part in a previous Unity Walk to Honor Martin Luther King Jr. at Woodland Mall. (Courtesy, City of Kentwood)
Woodland Mall will host the second annual Unity Walk to Honor Martin Luther King Jr. with the City of Kentwood and the ninth African American Live Museum with New Hope Baptist Church on Saturday, Feb. 25.
To kick off the day’s events, community members are invited to gather at the food court inside Woodland Mall, 3195 28th St. SE, at 11 a.m. for a walk that will end in front of Von Maur at 11:30 a.m. A ceremony will immediately follow and feature welcoming remarks from Kentwood Mayor Stephen Kepley, a proclamation presented by various community members, live music and refreshments.
“We’re grateful for the opportunity to again host our Unity Walk to Honor MLK at Woodland Mall,” Kepley said. “It will be the start to a great day celebrating the life and work of Martin Luther King Jr., as well as other leading African American figures through New Hope Baptist Church’s Live Museum. We welcome community members of all ages to join us.”
More than 25 live performances
The Unity Walk will be followed by the African American Live Museum presented by New Hope Baptist Church. Starting at 1 p.m., community members can witness more than 25 live performances featuring notable African American figures throughout history and in current culture across several areas, including politics, sports, science, arts and entertainment. Louis Armstrong, Ella Fitzgerald and Judge Kentaji Brown Jackson will be among the legends appearing throughout the mall until 5 p.m.
John Davis portraying Carter G Woodson — 2019 Live Museum at Woodland Mall. (Courtesy, City of Kentwood)
A distinguishing factor of the Live Museum is how the performers, ranging in age from 10 to 66, bring their persona to life by adopting mannerisms of the legendary figures they are portraying while sharing facts and stories from their lives. Visitors can watch and listen to the performances to learn about the figures and enjoy the realistic depictions.
“The African American Live Museum is one of our outreach ministries with the intentionality of relationship building,” said Dr. Cathy Large, drama ministry leader of New Hope Baptist Church. “This is a great opportunity to help educate the community about the historic achievements of Black Americans and to share the wonderful talents of our performers.”
The Live Museum was an annual event for many years at the mall until the pandemic. Mikia Ross, interim senior marketing director for Woodland Mall, says the mall is thrilled for its return, along with the continuation of the Unity Walk.
Quentin Henry Jr portraying Langston Hughes — 2019 Live Museum at Woodland Mall. (Courtesy, City of Kentwood)
“We are proud to partner with the City of Kentwood and New Hope Baptist Church to offer these impactful events,” Ross said. “Both will give our guests the opportunity to learn through personal connections and interactive experiences.”
Locker Room by LIDS has joined the dynamic lineup of retailers at Woodland Mall, offering a large variety of both collegiate and professional sports team merchandise.
Featuring everything from custom team gear to novelty sports items, the new store is open in the Macy’s wing near center court at Woodland Mall, 3195 28th St. SE Grand Rapids. Within its 1,874 square-foot space, shoppers will find a wide variety of professional and collegiate sports gear.
“We’re thrilled to add another business from the LIDS lineup to Woodland Mall,” said Mikia Ross, interim senior marketing director. “Sports fans of all affiliations can find the perfect apparel and merchandise to rep their favorite team, with customized options available.
“The variety and quality available through Locker Room by LIDS align with our vision to provide shoppers with excellent selection and service.”
Locker Room by LIDS is owned by LIDS Sports Group, a leading North American omni-channel sports licensed retailer which is made up of more than 1,100 mall-based, airport, street level and factory outlet locations nationwide, and in Canada and Puerto Rico.
Woodland Mall features an exclusive lineup of dynamic retailers, including Apple, Dry Goods, Forever 21, H&M, The North Face, Pottery Barn, Sephora, Williams-Sonoma and Von Maur, along with several dining establishments, including The Cheesecake Factory and Black Rock Bar & Grill. The mall is also home to the newly renovated Phoenix Theatres, featuring all-new premium heated reclining seating, 4K digital projection with Dolby Atmos, first-run movies and family-friendly pricing.
A spring bunny will be available for photos and visits at Woodland Mall starting this weekend. (Supplied)
By WKTV Staff
Photos with Santa are always a winter holiday family treat at Woodland Mall, and now a spring fling in the same vein is returning as starting March 26 photos with a big, fun “Springtime” bunny will be available through April 16.
And that is not all of the local family springtime events as the Mad Hatter Tea Party is set to return on Saturday, April 9.
“Seasonal family portraits are a beautiful way to capture memories of your loved ones,” Alyson Presser, marketing manager for Woodland Mall, said in supplied material. “You can either pose with the bunny or choose a spring-themed portrait area for a seasonal photo with your family, friends and pets.”
Pets can have their photo taken with a springtime bunny at Woodland Mall. (Supplied)
Bunny and family photos will be available in the Macy’s Court from noon to 7 p.m., Mondays through Thursdays; 11 a.m. to 8 p.m., Fridays and Saturdays; and noon to 6 p.m., Sundays. (For the last weekend before Easter Sunday, there will be extended hours of 10 a.m. to 8 p.m. on Friday, April 15, and Saturday, April 16.
Pets can join in for photos noon-7 p.m. every Monday. Feathered and whiskered pets of all kinds are welcome as long as they are kept on a leash or in a carrier at all times. (Owners must also sign a release.)
Reservations are encouraged and can be made online. Walk-up visits are permitted when space is available.
And that Mad Hatter Tea Party
On April 9 guests are invited to attend the Mad Hatter Tea Party from 10 a.m. to noon. The Alice in Wonderland-themed event will include special appearances by the Mad Hatter himself, as well as Alice and the Red Queen. There will also be spring-themed crafts, snacks and games.
The event is free and open to the public. Those who attend the tea party are encouraged to reserve their bunny photos the day of to win a $10 gift card to The Children’s Place, a children’s specialty apparel retailer.
“Our Mad Hatter Tea Party makes celebrating the arrival of spring and taking photos with the bunny all the more magical,” Presser said. “We welcome everyone to enjoy this fun and interactive take on a Lewis Carroll classic story with activities that bring out the child in all of us.”
Mall hours are 11 a.m. to 8 p.m., Monday through Thursday; 10 a.m. to 9 p.m., Friday and Saturday; and noon to 6 p.m. Sunday. For more information visit shopwoodlandmall.com.
Early renovation work at Phoenix Theatres, the soon-to-(re)open movie house at Woodland Mall. (Supplied)
By Philip Janowski, WKTV Contributing Writer
Old and new marquee sign at Phoenix Theatres, the soon-to-(re)open movie house at Woodland Mall. (Supplied)
High-quality moviegoing experiences — in sight, sound and all-reclining seats — will soon be coming to Woodland Mall as Phoenix Theatres has announced it will be opening its planned 14-screen complex on the mall’s south side in April.
The recently installed vertical marquee, spelling out PHOENIX, is sure to show moviegoers the way.
Phoenix Theatres owner Cory Jacobson, right, and local executive Jordan Hohman, in front of the new marque at the soon-to-(re)open movie house at Woodland Mall. (WKTV/K.D. Norris)
The marquee, composed of more than 200 light bulbs, was designed with a classical 1920s and ’30s style in homage to the Chicago Theatre, Jordan Hohman, local executive, recently told WKTV during a backstage tour. The building overall carries a refined art deco style that makes “going to the movies” special again, honoring “tradition” while still providing a “new, modern experience.”
“The theatre can’t just be a ‘box’. You really have to have some character, a face to this business,” Cory Jacobson, owner of Phoenix Theatres, said.
The location is expected to open to the general public Thursday, April 14, after special opening events early that week.
Nearly complete renovation work at Phoenix Theatres, the soon-to-(re)open movie house at Woodland Mall. (Supplied)
Construction is progressing rapidly, with carpeting almost completely fitted and reclining seats added on the daily. At the location there will be four large, three mid-sized, and seven small auditoriums. And, management says, those 14 screens at this location will be the most screens of any Phoenix Theatres location, and will be the 50th screen of the Michigan-based company.
“Like celebrating a fiftieth wedding anniversary,” Jacobson said.
Phoenix Theatres will screen films utilizing the powerful Dolby Atmos sound system, making for some of the highest cinema sound quality in the country, Hohman said.
Phoenix Theatres local executive Jordan Hohman checks out a newly installed camera at the soon-to-(re)open movie house at Woodland Mall. (WKTV/Philip Janowski)
From above, numerous speakers shape sound moving throughout the room. Below, subwoofer speakers in every seat bring the frequency of film audio directly to your chair. This extensive, detailed sound system makes Dolby Atmos the doorway to “improved immersion in films,” Hohman said.
Jacobson actually told a story that Douglas Trumbull, the famous photographic effects supervisor for the classic “2001: A Space Odyssey”, said Phoenix provided the best presentation of the film he had ever seen — and heard — in 50 years.
To promote its new place in the community the theatre is planning to have a ticket giveaway, which can be entered on the company website. First prize is a VIP ticket giving admission to 52 films in the first year, followed by second and third place prizes as well.
Phoenix management is also reaching out to news media and holding press conferences, to make a big initial spash.
When it comes to a grand opening, “You only get one bite at the apple,” Hohman said.
Phoenix Theatres owner Cory Jacobson, left, and local executive Jordan Hohman, check out newly installed seats at the soon-to-(re)open movie house at Woodland Mall. (WKTV/K.D. Norris)
Phoenix Theatres also plan to offer unique experiences through Fathom Events, including Turner Classic Movie showings, anniversary films like celebration of the classic “Casablanca” on its 80th anniversary, and live showings from the Metropolitan Opera.
Fathom is a good chance for many to “explore an interest in operatic shows that would otherwise be difficult to access,” Hohman said. Large sports games and other “live events” may also be shown.
The lobby will include self-serve drinks for faster service, as well as a new lounge with a grand piano. Additionally, the halls are to be lined with photographs of historic local theatres.
Despite advanced sound and video systems, and a retro aesthetic, Phoenix Theatres will carry “friendly” film prices.
“You shouldn’t have to pick between a trip to the movies or a trip out of town,” Hohman said.
For more information visit Phoenix Theatres’ website at phoenixmovies.net.
One of the entrances to Woodland Mall (on a nice weather day). (Supplied)
WKTV Staff
After frigid temperatures in January resulted in the postponement of the City of Kentwood’s Unity Walk to Honor Martin Luther King Jr., the city announced this week that the event has been rescheduled for Saturday, March 5, and moved indoors at Woodland Mall.
Residents of all ages are invited to gather at the food court inside Woodland Mall, 3195 28th St. SE, at 9:30 a.m., for a walk that will end at 10 a.m., in front of the inside entrance to Von Maur.
The Martin Luther King, Jr. Memorial. (Wyoming High School)
A ceremony will immediately follow and feature a proclamation, live music, coffee and cake. The event is free and open to the public.
Donations of canned goods and other nonperishable items will be accepted to stock Kentwood’s Little Free Pantry, which began as an MLK Day community service project to fill an immediate and local need. Since then, the city has continued to host food drives to keep the pantry well-stocked.
“While MLK Day serves as a timely, annual reminder of the life and work of Martin Luther King Jr., every day is a great day to celebrate his legacy and take part in activities that honor his values,” Mayor Stephen Kepley said in supplied material. “We’re grateful for the opportunity to host our Unity Walk to Honor MLK at Woodland Mall. It is the perfect local venue for us to be able to gather together, no matter the weather.”
Woodland Mall marketing manager Alyson Presser stated that the event is “in line with the spirit of the mall’s ongoing initiatives and events that encourage guests to support the Black community throughout the year,” according to the announcement.
“We are committed to celebrating and supporting the Black community beyond Black History Month and other annual observances,” Presser said. “We’re honored to work with the City of Kentwood to bring another meaningful opportunity for the local community to celebrate the historic achievements and continued advancement of Black Americans.”
Kentwood’s first Little Free Pantry opened in 2017 at the Kentwood Activities Center, 355 48th St. SE, where it remains available year-round during business hours. The second Little Free Pantry was opened last year at the Kent District Library – Kentwood (Richard L. Root) Branch for the community to visit during library hours. Anyone can utilize or donate to the pantry.
Woodland Mall asks all guests to follow CDC recommendations by using the hand sanitizer stations located throughout the mall and practicing physical distancing.
Woodland Mall has announced plans to help those “looking to maintain your resolutions to stay fit and healthy in 2022” with a free Heath & Wellness Expo planned for Saturday, Feb. 19.
A dozen or more vendors will showcase their products and services from noon to 7 p.m., according to an announcement this week from the mall. From exercise equipment to better sleep, and workout clothing to healthy eating, shoppers will be able to connect with experts focused on promoting an active, engaged and healthy lifestyle.
“We’re all looking to improve our health and well-being,” Alyson Presser, marketing manager for Woodland Mall, said in supplied material. “We have drawn from our own retailers and invited a curated collection of West Michigan’s top organizations for this year’s Health & Wellness Expo, which can help shoppers keep their resolutions and live their best and healthiest lives.”
The event is free and open to the public. Booths will be set up throughout the mall.
Among the vendors expected to be at the Health & Wellness Expo are Aerie, Atman Collective, Black Impact Collaborative, CycleBar, EYEQ.ITY, Jamba Juice, JCPenney, Mayweather Boxing + Fitness, Offline by Aerie, Orangetheory Fitness and Tempur-Pedic.
The expo will also feature demonstrations by Mayweather Boxing + Fitness and CycleBar, along with a fashion show from Aerie and Offline by Aerie and several workout demonstrations.
Woodland Mall asks all guests to follow CDC recommendations by using the hand sanitizer stations located throughout the mall and practicing physical distancing.
Regular mall hours are 11 a.m. to 8 p.m., Monday through Thursday; 10 a.m. to 9 p.m., Friday and Saturday; and noon to 6 p.m., Sunday.
Woodland Mall is located at 3195 28th St SE, Grand Rapids. For more information visit shopwoodlandmall.com.
Woodland Mall is all set to celebrate the holiday season and its traditions with special holiday shopping and festivities, starting this week with the return of Photos with Santa, an Angel Tree benefitting families and supporting the Salvation Army, and — of course — Black Friday deals looming.
“It’s exciting to see Woodland Mall transform again for the most exciting time of the year,” Alyson Presser, Woodland Mall marketing manager, said in supplied material. “In particular this year, we encourage our shoppers to shop early to ensure product availability and to exercise consideration to retail workers throughout the season.”
Santa, and more, ready for season
Santa will return to his seat in Macy’s court, from Nov. 17 to Dec. 24, to “listen to every child’s Christmas wish and can even read them a book,” according to an announcement from the mall. Reservations are encouraged but not required to have a photo taken with Santa. Digital photo packages are available with options to purchase prints and a family portrait.
There will be lots of photo ops with Santa and kids at Woodland Mall this season. (Supplied)
On Saturday, Nov. 20, the mall will host a welcome event for Santa with a parade lead by the Kentwood High School Dance Team. From 10 am. to noon, Santa will be escorted on a train alongside a holiday penguin, traveling juggler and magician. The parade route will start in the Von Maur wing, travel through the JCPenney wing and end at Macy’s court.
Beginning Nov. 22, “fur babies” — family pets — will again be welcome to visit with Santa for photos on Mondays through Dec. 20. Feathered and whiskered pets of all kinds are welcome — Santa has met dogs, cats, chickens and even goats over the years. All pets may join as long as they are kept on a leash or in a crate at all times.
Santa will again bring his friends for extra special photo opportunities. Shoppers are invited to join their favorite characters beginning Nov. 23 on Tuesdays through Dec. 14 from 4-7 p.m. Reservations are encouraged but not required. To learn which characters are visiting, please visit ShopWoodlandMall.com.
Celebrate the season for a good cause
Woodland Mall has partnered with the Salvation Army to give back to children in the community. Shoppers will find the Salvation Army Angel Tree in the Macy’s wing near the Apple Store starting Nov. 19 and running through Dec. 15.
Unwrapped gifts can be dropped off at the Mall Management Office between 10 a.m. and 5 p.m., Monday through Friday. After office hours, gifts can be dropped off with mall security.
And, of course, Black Friday
Woodland Mall will be closed on Thanksgiving Day to allow retail employees to enjoy the holiday with their families. The mall will reopen at 7 a.m. Friday, Nov. 26, so guests can enjoy an early start to the traditional shopping weekend.
Woodland Mall. (Supplied)
Woodland Mall continues to offer a contactless shopping experience through its Mall2Go: Contact-Free Pickup designated parking spaces.
Woodland Mall hours leading up to the holidays are Monday to Saturday, 10 a.m. to 9 p.m., and Sunday, noon to 6 p.m. (But, hint to shoppers, to avoid the crowds, Woodland Mall recommends shopping Monday through Thursday when traffic is at a lighter pace.)
On Christmas Eve, New Year’s Eve and New Year’s Day, the mall will be open 10 a.m. to 6 p.m. Woodland Mall will be closed on Christmas Day. On Dec. 26, the mall will be open 11 a.m. to 6 p.m.
Visit ShopWoodlandMall.com for a full list of in-store deals and retailer information.
Woodland Mall appreciates shoppers’ cooperation and understanding as several retailers and restaurants enter the busiest time of the year short staffed.
The safety of all guests remains a top priority for PREIT. Woodland Mall asks all visitors to follow Kent County Health Department, Michigan Department of Health and Human Services and CDC recommendations to keep the community safe and healthy.
Bob O’Callaghan, President/CEO of the Wyoming-Kentwood Area Chamber of Commerce, talks about the chamber’s Metro Cruise expanding out to a second location in 2021, at the Woodland Mall.
People who have a history of cruising with the 28th Street Metro Cruise know it once extended from Cascade to Wyoming, with Woodland Mall a good middle point turnaround for some.
Bob O’Callaghan, President/CEO of the Wyoming-Kentwood Area Chamber of Commerce, the hosting organization of the Metro Cruise, would like to see those days return.
But this year, just having the event extend its footprint and have a presence at Woodland Mall is a big step in the right direction.
“Woodland (Mall) has been an endpoint for a lot of folks going east,” O’Callaghan said to WKTV. “We are trying to get more people in Cascade, or whatever, doing events that go all the way, the full 13 miles. But at this point Woodland has been a great way to do that.”
The 28th Street Metro Cruise officially kicks-off Friday, Aug. 27, at 4 p.m., at its usual and main location at Rogers Plaza in Wyoming, and will continue Saturday, Aug. 28.
Rogers Plaza mall parking lot in Wyoming is always a focal point for the 28th Street Metro Cruise. (WKACC)
As in past years, the Rogers Plaza mall parking lot will feature food trucks and concessionaires, hundreds of collector cars, a kid’s entertainment area, a community awards ceremony, the crowd-favorite Miss Metro Cruise competition finals, live music on the Metro-Main Stage, and the popular Dynamometer car testing area where attendees can see cars rev up to 160 mph. (For more information and schedule of events visit 28thstreetmetrocruise.com.)
But at the second Main Event site, located on the off 28th Street at Woodland Mall, on Saturday, Aug. 28, from 11 a.m. to 7 p.m., will feature a wide array of collector, sports, and antique cars. It will also feature multiple food vendors including local food trucks, and official Metro Cruise merchandise.
“The good thing about this event here at Woodland Mall is that it is an opportunity for some of the folks in Cascade, Ada, who usually drive down to Rogers Plaza but don’t want to, have a closer venue,” O’Callaghan said. “We’ll have a lot of folks come into see the cars, and we’ll have a lot of folks just want see what it is. … It is a great opportunity for people to come in, park, look at the cars, and have a good time.”
O’Callaghan also expressed gratitude to the management of Woodland Mall for working with the Metro Cruise — “We are glad to have them be part of this for this year and hope it grows.”
And Woodland Mall is happy to be part of the festivities.
“We are looking forward again to welcoming the 28th Street Metro Cruise to Woodland Mall,” Mikia Ross, interim senior marketing director for Woodland Mall, said to WKTV. “In addition to providing shoppers and guests with an excellent selection of shopping, dining and entertainment offerings, we also host many free events and programs for the community to enjoy year-round. … Metro Cruise is one of many events we’ve been grateful to be a part of again this year to bring the West Michigan community together.”
More than 20 regional businesses will showcase their goods and services during the return of the Black-Owned Business Showcase at Woodland Mall on Saturday, Aug. 14 — and there are still booths available.
The event enjoyed a strong response from the local community at its debut in 2020, according to an announcement from the mall, and will again feature booths with Black-owned businesses offering fashion apparel, food, shoes, jewelry, cosmetics, kitchen items, gifts, stationery and cards, financial planning, health and wellness items, photography, home services and goods, and more.
Shoppers will be able to browse, sample, buy and connect during the day-long showcase from 10 a.m. to 7 p.m.
“In response to strong consumer demand, we are so pleased to offer this showcase for a second consecutive year,” Mikia Ross, interim senior marketing director for Woodland Mall, said in supplied material. “We appreciate the opportunity to open the mall’s doors to support Black-owned businesses serving our community. There will truly be something for everyone at this event, and we look forward to welcoming these entrepreneurs and their companies.”
Woodland Mall is owned by PREIT, which launched its Support Black-Owned Business and Brands 365 in February as part of an ongoing effort to spotlight Black-owned entrepreneurs and brands within its portfolio of top-tier and region-leading properties in eight states.
Woodland is one of 10 PREIT properties to offer a Black-Owned Business Showcase in August. PREIT properties have hosted activities throughout the year, including art exhibits, documentary screenings and food festivals, as a way to highlight the importance of Black-owned businesses and brands.
Police and the community mixed at Ada Bible Church on East Paris Avenue as part of the City of Kentwood’s National Night Out celebration. (WKTV/K.D. Norris)
Police and the community mixed at Ada Bible Church on East Paris Avenue as part of the City of Kentwood’s National Night Out celebration. (WKTV/K.D. Norris)
Police and the community mixed at Ada Bible Church on East Paris Avenue as part of the City of Kentwood’s National Night Out celebration. (WKTV/K.D. Norris)
Police and the community mixed at Ada Bible Church on East Paris Avenue as part of the City of Kentwood’s National Night Out celebration. (WKTV/K.D. Norris)
Police and the community mixed at Ada Bible Church on East Paris Avenue as part of the City of Kentwood’s National Night Out celebration. (WKTV/K.D. Norris)
Police and the community mixed at Ada Bible Church on East Paris Avenue as part of the City of Kentwood’s National Night Out celebration. (WKTV/K.D. Norris)
Police and the community mixed at Ada Bible Church on East Paris Avenue as part of the City of Kentwood’s National Night Out celebration. (WKTV/K.D. Norris)
The City of Kentwood’s National Night Out community celebration this week had police and other city personal at more than 15 locations throughout the city, but events at three local churches clearly showed a shared desire to engage the community after a long period of pandemic distancing.
On the evening of Aug. 3, at Ada Bible Church on East Paris Avenue — which along with Faith Baptist Church and Pentecostals Church on 44th Street hosted special large scale events — Kentwood Police Chief Richard Roberts and Ada Bible pastor Jason Ross talked to WKTV about their shared focus on the community.
Kentwood police Chief Richard Roberts and Ada Bible Church Pastor Jason Ross, at the church’s National Night Out event. (WKTV/K.D. Norris)
“What we share, is we desire to connect with the community in a positive way,” pastor Ross said. “We can do that as a church. We can also do that with the people, within Ada Bible Church, as well as in the community. … We want you to feel like you are welcome here.”
Chief Roberts also talked about the shared focus and the great opportunity of interacting with the community at local churches.
“We are privileged to be invited to Ada Bible Church … This just gives us a great opportunity, especially given this past year, for us to all come out and celebrate in a special way on National Night Out,” Chief Roberts said.
McGruff and a future Detroit Lions fan had a moment at Woodland Mall. (WKTV/K.D. Norris)
The City of Kentwood was truly bustling with block parties, neighborhood events and other activities — including a special presence at Woodland Mall — on National Night Out, a nationwide annual event that “promotes community-police partnerships and neighborhood camaraderie to make communities safer.”
Kentwood police officers, firefighters and city leaders joined residents, who had the opportunity to explore police cruisers, fire engines and other emergency response vehicles at events, as well as learn about a variety of safety topics.
“Positive interactions with residents are invaluable for fostering strong community relationships and safer neighborhoods,” Chief Roberts previously said in supplied material. “National Night Out creates a wonderful opportunity to bring officers and community members together in a fun and relaxing setting. Members of our department always look forward to getting to know residents better and encourage more open lines of communication.”
National Night Out was created in the 1980s through an established network of law enforcement agencies, neighborhood watch groups, crime prevention associations and volunteers across the nation. It began with a goal to promote safer, better neighborhoods by uniting community members and police against neighborhood crimes.
At a special announcement at Woodland Mall this week, new mall movie-theater tenant Phoenix Theaters’ management team made clear that “big company” high-tech visuals, solid sound and premium seats will be the standard when the mall’s theater building reopens as early as this fall.
But Phoenix Theatres CEO Cory Jacobson also made clear to the small crowd at the mall Tuesday, July 27, that, in his “small” movie-theater company, families come first at Phoenix and in its theaters, and COO John Scanlan, talking to WKTV, made clear that Phoenix’s nimble “small” company structure is one of the reasons they were able to take advantage of the Woodland Mall opportunity.
Phoenix Theatres CEO Cory Jacobson. (WKTV)
The company is a 21-year-old independently owned movie theatre company that plans to invest $4 million to refurbish the 14-screen theatre, according to supplied material, a project which will expand a company which operates several theaters in Southeast Michigan as well as one each in Iowa and Massachusetts.
It is also a company which prides itself on having employees who have worked their way up from taking tickets and popping popcorn, to top-level management.
“All these people have something in common. They have all worked for our company for many, many years,” Jacobson said as he introduced his management team to the crowd at Woodland Mall. “All of the senior staff started out popping popcorn, ripping tickets, selling concession items.”
After Jacobson and others of the management team talked to the Woodland Mall crowd about his company’s “family” outlook, and his theaters’ amenities including plush twin seats that can be opened up for customer “families,” Scanlan also talked to WKTV about how being a now-not-so-small family-owned company allowed it to move quickly when the Woodland Mall opportunity presented itself. (See complete discussion in video below.)
“We are still nimble enough to pivot, and move, and we all work so closely together that we are able to make these decision fairly quickly,” Scanlon said. “We have one owner (Cory Jacobson), we do not have to worry about having a group thought. … Cory can make decisions on the fly and that allows us to make decisions on the fly as well.”
Phoenix Theatres at Woodland Mall is the first major post-pandemic theatre investment in West Michigan, “signaling renewed confidence in the strength of this property and the regional economy,” according to PREIT, the mall’s parent company.
For Phoenix Theatres CEO Jacobson, the Woodland Mall expansion just felt right from the moment he first visited.
“Phoenix Theatres has always been a neighborhood theatre company, and that’s something we’re very proud of,” Jacobson said in supplied material. “After spending several weeks exploring the city, we felt very much at home in the culture of the community. Movie theatres are places where people come together to enjoy themselves. Creating an environment that celebrates community has always been our highest goal.”
After the renovations at the Woodland Mall location, the theater will be a 14-screen theatre within the 47,000-square-foot building, and will feature all-new premium reclining heated seating, 4K digital projection, Dolby Atmos, first-run movies and “family-friendly pricing.”
Woodland Mall is celebrating fathers by giving back to the community through a virtual contest with a portion of proceeds going to support local families though the City of Kentwood’s Little Free Pantry.
Currently running and through June 16, Woodland Mall is participating in partner company PREIT’s online giveaway, “Best Dad Ever,” where shoppers can nominate their dad on the mall’s website to win one of three giveaway packages best suited for their personality,” according to a supplied material.
Father’s Day is for the fathers, and the kids who love them. (Supplied)
To enter, nominators share “Why their dad is the best out there.” Three great fathers — “Gadget Dad”, “Grilling Expert”, and “Man of Style” — will be selected with the fathers winning $50 gift cards from Apple and On the Boarder, Macy’s and Red Robin, and J.Crew and Black Rock Bar & Grill, respectively.
Woodland Mall will then donate $1 dollar for every giveaway entry to Kentwood’s Little Free Pantry, up to $1,000.
According to Feeding America, food banks are serving 55 percent more people than before the pandemic, making the Little Free Pantry, which has helped feed thousands in the community since its opening in 2017, even more essential.
“We’re delighted to partner with Kentwood’s Little Free Pantry for this giveaway in honor of all the incredible fathers out there,” Mikia Ross, senior marketing director for PREIT, said in supplied material. “The hallmark of a great dad is his dedication to taking care of his family. We want to give an opportunity for loved ones to give some extra love back to fathers and father figures, while also helping take care of the community.”
Woodland Mall asks all guests to follow federal recommendations by using the hand sanitizer stations located throughout the mall and practicing physical distancing. Unvaccinated guests are required to wear a facial covering while visiting the mall.
In order to comply with Michigan requirements, occupancy numbers remain limited. Current mall hours are 11 a.m.-9 p.m. Monday through Saturday and noon-6 p.m. Sunday.
Just in time for Spring Break — and those staycationers looking to get out of the house but staying close to home — Woodland Mall will be open for more hours and offering special events for everyone to safely enjoy time off from school and work.
Starting Monday, April 5, the mall will be returning to pre-pandemic operating hours, Monday through Saturday from 10 a.m. to 9 p.m. and Sunday noon to 6 p.m., according to an announcement from the mall. And several events are planned including a Small Business Expo and Pokémon Go opportunities.
“For those families who still aren’t comfortable traveling, Woodland Mall is the perfect spring break destination,” Cecily McCabe, Woodland Mall marketing director, said in supplied material. “From shopping to games and other creative opportunities, we are eager to help families enjoy a safe and fun staycation experience.”
Woodland Mall will host a Small Business Expo in its Von Maur wing on Saturday, April 10, from 11 a.m.–7 p.m., where business owners will set up booths to showcase their products and engage with the community. Guests will in turn have the opportunity to learn more about these small businesses and support them.
With the weather warming up, it’s the perfect time to build your own skateboard. Vans and Zumiez have all the gear needed to build a customized board.
Pokémon fans will also be able to collect free stickers and trading cards from GameStop throughout the week. As an added bonus, the mall has two Pokéstops for those playing Pokémon Go.
Families looking for fun can visit the Funshop Arcade located in the Macy’s wing and exploring the games and toys at Toysmark and Barnes & Noble.
And, of course, guests can also “get that beach resort feel without traveling far from home” by getting pampered at Lynny Nails, Tricho Salon or Massage Works.
“Choosing to spend spring break at the mall also benefits the retailers and restaurants and their employees who are still trying to recover from the pandemic,” McCabe said. “Visiting the mall is a great way to give our local economy a boost.”
Even after spring break, guests will continue to see new developments at the mall.
Backstage by Macy’s will celebrate its grand opening as a stand-alone business on the department store’s recently renovated second floor on Saturday, April 17. The shop offers men’s, women’s and children’s clothing, accessories and more at affordable prices. Offering prizes, gift cards and other exciting deals on opening day, shoppers won’t want to miss out on even greater savings.
More than 30 local artisans will be at Woodland Mall Saturday, March 20, for the mall’s first ever Spring Craft Bash, a 1-day event that will showcase a wide variety of handcrafted and vendor Items for sale.
The event, scheduled from 11 a.m. to 6 p.m., will allow shoppers to browse for such items as books, games, artwork, skincare, home decor items, jewelry, succulents “and more” in the Von Maur wing of the mall.
“We are looking forward to showcasing more than 30 local artisans during our first Spring Craft Bash,” said Cecily McCabe, marketing director for Woodland Mall, said in supplied material. “Whether you’re in the market for a gift for a loved one, or something nice for yourself, there’s sure to be great options for everyone to enjoy while supporting local entrepreneurs.”
The event was organized by Kelly Hume Events LLC.
Participating vendors include Amanda’s Nail Addiction, Andria & Co, Basinski Personal Creations, Beth’s Glass creations, Better Than Urs Designs, Breeches and Bloomers, Bring Your Own Beauty, Deanna Rae’s Designs, Discovery Toys, Foliar Effects LLC, JRK Embroidery, Kel’s Creations, Knotty Jared, Little Arts, Madi Made Jewels, Mick Art Productions, Mud Matters Studio, Mulberry Pines, Paparazzi Jewelry, Pink Zebra, Porch Signs By Patti, Rarity Nails, Roundabout Society, Sheila’s Satchels, Sol E Lua, Still I Stay Designs, Sunset Succulents, Sylvia’s Sudsery, Upcycle Creations, Usborne Books & More, and Whim.
According to a statement from the mall, Woodland Mall asks all guests to follow CDC recommendations by using the hand sanitizer stations located throughout the mall, wearing face coverings and practicing physical distancing.
In order to comply with Michigan requirements, occupancy numbers remain limited as the mall operates on reduced hours: 11 a.m. to 7 p.m., Monday through Thursday; 11 a.m. to 8 a.m., Friday through Saturday; and noon to 6 p.m. Sunday.
Cecily McCabe, Woodland Mall marketing manager, talking about support of Black-owned businesses and product brands focused on the Black community. (WKTV video)
Woodland Mall, and parent company PREIT, knows it is good for business and good for the local community to support Black-owned businesses and to support brands focused on the Black community, and not just during Black History Month.
Through its “Support Black-Owned Businesses and Brands 365” initiative, the Mall has created a home on its shopwoodlandmall.com website highlighting Black-owned retailers, fashion brands, cosmetics, fragrance lines, books, music and other products for sale within other retailers at the mall.
“We feel this was a concrete step we could take to encourage our guests to support Black-owned businesses throughout the year,” Cecily McCabe, Woodland Mall marketing manager, said in supplied material. “The past year has been challenging for many retailers, but Black-owned businesses have been disproportionately impacted by the pandemic. Consumers can now make even more informed buying decisions that will directly support Black entrepreneurs in our community.”
According to an announcement this week from the Mall, this is part of an ongoing effort by the Mall’s parent company, PREIT, to “spotlight Black-owned entrepreneurs and brands within its portfolio of top-tier and region-leading properties in eight states.”
Among Woodland Mall’s programs was this 2020 African-American legends event during Black History Month (with reenactors from New Hope Baptist Church.) (Supplied/Woodland Mall)
During the coming year, at least two-thirds of PREIT properties also plan to host community-wide Black-owned Business Showcases, providing entrepreneurs with a venue to showcase their goods and services.
Woodland Mall was the first property in the PREIT portfolio to host a showcase, welcoming more than 80 regional Black-owned businesses in October 2020, and the Mall plans to do so again in August.
PREIT properties are also planning events and activities throughout the year as a way to highlight the importance of Black-owned business and brands beyond Black History Month. During 2021, Woodland Mall has hosted an art exhibit, documentary screening and this past weekend’s successful pop-up shop welcoming Black-owned entrepreneurs to the mall.
Mall, retailers have history of Black community support
Woodland Mall is already home to Boutique Boulevard, a unique women’s clothing and accessories retailer curated from locally owned Black businesses. The store is located in the Barnes and Noble wing near Kay Jewelers.
Woodland Mall retailers also feature a wide variety of Black-owned brands and merchandise, including products that can be found at Sephora, including, Fenty Beauty by Rihanna, Briogeo by Nancy Twine and others. The JCPenney Salon features Hair by Athulia, which specializes in luxury hair care for women of color.
Macy’s honors and celebrates “the brilliant legacies woven into the fabric of Black history and experience,” by spotlighting Black creators and change makers who continue to make their mark. Macy’s is also committed to empowering future leaders by supporting UNCF and Black Girls CODE through donations at the register or online.
Williams Sonoma is paying tribute to the historic achievements of generations of African Americans in the culinary arts and beyond. Shoppers can get cooking with great recipes and expert cooking tips and explore cookbooks by Black authors.
Woodland Mall asks all guests to follow CDC recommendations by using the hand sanitizer stations located throughout the mall, wearing face coverings and practicing physical distancing.
In order to comply with Michigan requirements, occupancy numbers remain limited as the mall operates on reduced hours 11 a.m. to 7 p.m., Monday through Thursday; 11 a.m. to 8 a.m., Friday through Saturday; and noon to 6 p.m. Sunday.
In honor of Black History Month, Woodland Mall will host the first LOVE.ART.HISTORY. art exhibit as well as screenings of “In Between the Trees,” a documentary about African American history in the Michigan produced with the support of WKTV Community Media, over Valentine’s Day weekend, Feb. 12-14.
With themes of love, Black culture and Black history, the pop-up art exhibit by ArtXchangeGR, will “acknowledge and celebrate talented local artists of color, Black History Month and Valentine’s Day,” according to a statement from Woodland Mall.
Shoppers will be able to view original works of fine art and reproductions available for purchase during the three-day exhibit, from 11 a.m. to 8 p.m., starting Friday and Saturday, Feb. 12-13, and noon-6 p.m., Sunday, Feb. 14. The free show will be located in the mall’s center court.
“We are honored to host this timely pop-up art exhibit to lift up local artists of color,” Cecily McCabe, marketing manager for Woodland Mall, said in supplied material. “We appreciate the opportunity to showcase an amazing group of artists and their artwork, which will highlight Black culture and history.”
Artists who will be featured throughout the weekend include Olivia Thorns, Lowell Reynolds and Steven Reynolds. ArtXchangeGR will hold a reception for all participating artists at the mall from noon to 3 p.m., Saturday, Feb. 13.
Rare Idlewild photos collected by Rose Hammond. (Supplied)
Across the hall from the exhibit, Rose Hammond will be showing her documentary, “In Between the Trees,” multiple times a day. The film, which has just been selected to be shown at the Montreal Independent Film Festival, is loosely based on Hammond’s book “Idlewild & Woodland Park, MI (An African American Remembers).”
Hammond, who has a long history as a community volunteer and producer at WKTV, edited much of the film at WKTV.
Inspired by her grandparents’ stories, Hammond’s film shares what life in Idlewild and Woodland Park, Mich., was like for people of color “with the intent to educate youth and individuals of the African American history in our country,” according to supplied material.
“After seeing the racial justice events that occurred throughout our nation last year, many of us made a promise to educate ourselves,” McCabe said. “Presenting this documentary allows Woodland Mall to provide the opportunity for our community to continue engaging in these important conversations.”
Woodland Mall asks all guests to follow CDC pandemic recommendations by using the hand sanitizer stations located throughout the mall, wearing face coverings and practicing physical distancing.
In order to comply with Michigan health department requirements, occupancy numbers remain limited as the mall operates on reduced hours: 11 a.m. to 7 p.m., Monday through Thursday; 11 a.m. to 8 a.m., Friday through Saturday; and noon to 6 p.m., Sunday.
Feeding America West Michigan’s mobile food bank operation worked with Woodland Mall (and the Michigan National Guard) early this year to help feed families, including those of mall employees. This holiday season Woodland Mall is supporting Feeding America . (Feeding America WM)
Even in this usually busy holiday season now made difficult by the COVID-19 pandemic, Woodland Mall and Vera Bradley — and the local community — are working to help families which are struggling to put food on the table.
Through Dec. 13, Vera Bradley’s Woodland Mall location is collecting nonperishable food items for local nonprofit Feeding American West Michigan, according to a Dec. 7 announcement. Woodland Mall will additionally “give back” to a group that supported mall employees in their time of need by matching each food item with a $1 donation to Feeding America.
Woodland Mall retailer Vera Bradley is collecting non-perishable food through Dec. 13. (WKTV)
“Feeding America West Michigan fed our staff laid off during the shutdown this spring,” Cecily McCabe, Woodland Mall marketing director, said in supplied material. “To show our deep appreciation to this incredible organization and to help those struggling with the pandemic’s harsh consequences, we are honored to return the favor.”
Every dollar donated by the mall will provide four meals to people experiencing food insecurity in our region, according to the announcement.
Nonperishable items may be dropped off at Vera Bradley, which is located in the JCPenney wing of Woodland Mall, 3195 28th St. SE, during store hours: 11 a.m. to 6 p.m., Monday through Thursday; 11 a.m. to 7 p.m., Friday and Saturday; and noon to 6 p.m., Sunday.
Suggested items include peanut butter, whole-grain pasta, macaroni and cheese, rice, dried grains, canned vegetables, fruits, beans, canned chicken and fish, canned soup or soup mix, and canned or dried beans.
McCabe also said that Woodland Mall and its realtors are simply doing what they can to support a community that has supported them with their shopping in good times.
“It’s clear that supporting one another through this pandemic has been the most essential role each of us can take on,” she said. “As our industry enters what traditionally has been our busiest time of year, we are so happy to share what we do have.”
Woodland Mall announced this week that “to keep West Michigan safe without sacrificing the holiday spirit,” the Kentwood area shopping mall will offer a variety of options for a “Holiday Your Way” experience that allows the community to partake in the season’s traditions however they feel most comfortable.
Accommodating preferences for visiting the mall in person, virtually, or a combination, Woodland Mall will continue hosting annual events such as photos with Santa and Black Friday shopping. But in-person shopping will come with enhanced safety options to prevent the spread of COVID-19, as well as limited-contact shopping options have been extended and expanded throughout the season.
“There’s no doubt holiday traditions and shopping will look different this year, but we are working to create safe and fun options for our community,” Cecily McCabe, Woodland Mall marketing director, said supplied material. “We don’t want anyone to miss out on the magical experience this season, so Woodland Mall is providing opportunities for everyone to partake in person, virtually or with greater physical distance from others.”
Photos with Santa, other holiday options available
Santa has returned to Woodland Mall’s Arctic Forest and will be present through Dec. 24 “to listen to every child’s Christmas wish and/or, new this year, read them a book,” according to the announcement. And while Santa will not be giving hugs or high-fives this year, children of all ages are invited to sit on a bench next to him to ensure everyone can stay healthy “and Santa can safely deliver presents on Christmas Eve.”
While photos with Santa will be available, Children, families and all Santa’s helpers will be required to wear face coverings that can be removed briefly for photos.
Also, families choosing to stay home can also video conference with Santa this year.
“Fur babies” — family pets — are again welcome to visit with Santa this year on Mondays through Dec. 15. All sorts of pets are able to meet Santa, as in the past he has met West Michigan cats, chickens and even goats. All pets may join as long as they are kept on a leash or in a crate at all times.
Tuesday nights from Nov. 24 to Dec. 8 will feature a special character meet-and-greet with superheroes, princesses and other surprise friends. The themed photo opportunities will be offered from 5-7 p.m. and include a gift with every photo purchase.
To eliminate crowds and lines, appointments must be made prior to meeting with Santa for all those visiting whether in person or virtually. Appointments can be made online at shopwoodlandmall.com.
Shopping Black Friday and more
Woodland will be closed on Thanksgiving Day, Thursday, Nov. 26, to allow retail employees to enjoy the holiday with their family. But the mall will reopen at 7 a.m. on Friday, Nov. 27, with increased safety protocols, including enhanced cleaning with products recommended by the CDC.
To complement Black Friday shopping, the mall will host 12 Days of Deals Dec. 1-12 via Facebook events. The events will showcase exclusive and limited offerings from retailers throughout the mall. Those following the virtual events will be notified of these deals each day.
Woodland Mall will additionally continue offering limited-contact options and services throughout the season. For those who prefer shopping in person but are wary of the holiday crowds, several stores, including Von Maur, J. Crew and the newly opened White House Black Market, will offer times with personal stylists after hours. TempurPedic will also offer individual appointments after hours.
Retailers participating in the mall’s Mall2Go: Contact-Free Pickup program will provide pickup and delivery options for those choosing not to enter the mall.
Gifts wrapped for a good cause
The mall will also offer gift wrapping in the Von Maur wing, as Woodland Mall has partnered with several nonprofit organizations to provide this free service for gifts large and small in exchange for a cash donation. (Charities wishing to participate may register online.)
“Supporting our local economy has become particularly important throughout the pandemic,” McCabe said in supplied material. “Holiday Your Way has made it easy for people to choose how they shop at Woodland Mall and we are doing everything we can to make it easy for people to stay safe.”
The mall will also offer extended hours this holiday season, but also urge shoppers to “skip the crowds, shop Monday through Thursday when traffic is at a lighter pace.”
Woodland Mall announced this week that it will celebrate the fall season — the beautiful leaves, crisp air and, of course, caramel apples — this weekend when it hosts a Pop-Up Fall Festival in the Von Maur parking lot.
The outdoor event, which the entire family can enjoy while remaining safe and healthy, will take place on Saturday, Oct. 17, from 11 a.m. to 7 p.m., in collaboration with ACP Entertainment.
“We’re looking forward to celebrating the season and all the great activities and goodies it brings,” Woodland Mall Marketing Director Cecily McCabe said in supplied material. “Despite the limitations of COVID, we’ve been working hard to offer some fall fun that will allow us to gather and enjoy autumn safely. We’ll certainly be using Michigan’s beautiful fall weather to our advantage.”
According to the announcement, the festival will offer treats such as elephant ears, caramel apples, caramel corn, donuts and cider all day for participants to enjoy. Those interested may choose to either drive through or walk up to booths to purchase these treats, which can be purchased with cash or card. Seating will not be provided — participants are asked to enjoy the fall treats in their vehicles.
Festival activities will take place from noon to 4 p.m. and will include a bounce house, corn maze, spinning strawberry, train rides and more. Tickets can be purchased online or at the door. Only those planning to participate in activities need tickets.
Per state and Kent County Health Department guidance, the attraction area will be limited to 100 guests or fewer at a time and all participants will be required to wear a mask. There will be plenty of hand sanitizing stations and room for physical distancing.
Deep cleaning and sanitization of all attractions will take place throughout the day, according to the announcement.
Woodland Mall will host an Employment Expo on Thursday, Oct. 15, from 1-7 p.m., with nearly 30 West Michigan employers seeking to fill hundreds of positions in the mall and around the community, according to an announcement this week from management.
Job seekers will have the opportunity to learn about full-time, part-time and seasonal positions with Allied Universal and Peoplemark, the two title sponsors of the event. Other area employers in the cleaning and maintenance, quick food service and health care industries will also be on-site.
Many retailers at the mall are also hiring for both full-time and seasonal positions. A variety of Woodland Mall clothing, shoe and jewelry retailers as well as restaurants will participate in the expo with a variety of employment opportunities including full-time management roles. A full list of retailers can be viewed at shopwoodlandmall.com.
“With rising unemployment, it is more important than ever to help our community’s job seekers connect with West Michigan employers and support our local economy,” Cecily McCabe, Woodland Mall marketing director, said in supplied material. “Woodland Mall is delighted to host this employment expo, which also allows several of our own retailers who are gearing up for the holiday season to participate.
“We offer a variety of career options with competitive wages in both sales and management for anyone interested in retail,” she said.
Hourly wages for entry-level sales associate positions at the mall range from $12 to $14. The average salary for management positions is $55,000. Job seekers are encouraged to explore the list of Woodland Mall openings.
Woodland Mall asks all guests, including employers and job seekers, to follow CDC recommendation by using the hand sanitizer stations located throughout the mall, wearing facial coverings and practicing physical distancing.
In order to comply with Michigan requirements, occupancy numbers remain limited as the mall operates on reduced hours Monday through Saturday 11 a.m. to 7 p.m. and Sunday from noon to 6 p.m. Some stores modify those hours further.
Woodland Mall’s expanding line-up of retailers and restaurants has or will gain nine new arrivals this fall including the opening of Sephora and White House Black Market. And while you are shopping, a stop at the new WOW Sushi for lunch might be in order.
In addition, also now open at Woodland Mall are Jamba, Tempur-Pedic, Bath Planet and FunShop. WOW Sushi, The Zon3 and Windsor are set to open later this fall.
“We are delighted to welcome so many new arrivals to our growing portfolio of retailers and restaurants,” Cecily McCabe, Woodland Mall marketing director, said in supplied material. “We are looking forward to offering guests an expanded selection of shopping and dining options and a premium experience under our rigorous safety protocols.”
Sephora, now open in the Von Maur wing, debuted in North America more than 20 years ago, and “has been a leader in prestige omni-retail with the purpose of creating an inviting beauty shopping experience and inspiring fearlessness in its community,” according to supplied material.
Also in the Von Maur wing, White House Black Market will open next to Bath & Body Works in early October. WHBM offers “polished black and white women’s clothing with pops of color and patterns for tailored dresses, tops, pants and accessories.”
WOW Sushi opened in the Café in the Woods Food Court at Woodland Mall Sept. 1. Men’s streetwear clothing store The Zon3 will open in the JCPenney wing near H&M in early October. In the Macy’s wing, Windsor will open near Shoe Encore across from Ann Taylor in early November.
Also on the list of new retailers and restaurants that recently opened is Jamba, located in the mall’s center court next to Starbucks. Jamba serves on-the-go freshly blended fruit and vegetable smoothies, made-to-order bowls, fresh-squeezed juices and shots, boosts and bites.
Shoppers will also discover FunShop, a new video arcade, in the Macy’s wing near Spencer’s. The space features a popular combination of the latest video and redemption games. Sanitizing wipes are available for customer use on high-touch areas.
Nearly 100 retailers and restaurants have reopened since June 1. A complete list can be viewed on Woodland Mall’s website.
In order to comply with Michigan requirements, occupancy numbers remain limited as the mall operates on reduced hours, Monday through Saturday, 11 a.m. to 7 p.m., and Sunday from noon to 6 p.m. Some stores modify those hours further.
Woodland Mall asks guests to follow CDC recommendations, make use of the several hand sanitizer stations located throughout the mall, wear masks and practice physical distancing. Common area furniture and other elements where physical distancing cannot be enforced have been removed. While the play area remains closed indefinitely, food court seating is now available at reduced capacity.
Also, many retailers at the mall are currently hiring. Job seekers are encouraged to explore the list of openings here.
The parent company of Kentwood’s Woodland Mall, PREIT, announced this week the launch of “sMALL Surprises”, a “first-of-its-kind curated shopping program from a mall owner/operator for the 2020 back-to-school season.”
Launched timed for the second busiest shopping season of the year, the curated packs will be customized for individual students — handpicking items from PREIT malls — to help students in grades K-8 prepare for school. The program is similar to subscription-based boxes from stand-alone retailers, according to the announcement.
“Woodland Mall is excited to offer this first-of-its-kind shopping program just in time for the back-to-school season,” Cecily McCabe, Woodland Mall marketing director, said to WKTV. “Each pack includes a delightful element of surprise with hand-selected products students need for whatever their schooling situation may be, making back-to-school shopping fun and easy for time-strapped families from the comfort of their home.”
The initiative offers shoppers the benefit of Woodland Mall’s collection of brands without going to the mall.
According to the announcement, sMALL Surprises marks PREIT’s first foray into the e-commerce space, “bridging online and offline shopping channels to better support both its customers and tenants.
“The blending of physical and digital in the modern retail environment has been critical to success, particularly as the industry continues to evolve and navigates the COVID-19 pandemic. While the 2020 back-to-school season may look different throughout the country, these curated packs are designed to offer goodies customized for any child — whether they’re in the classroom or learning from home.”
Each sMALL Surprise pack will contain a mix of items, according to the announcement, including “a selection of sensory toys/games, trendy accessories, sanitizing necessities, activity cards, stickers, and a few cool school supplies.”
Shoppers will visit SmallSurprises.Shop to select from two different pack options and then a short quiz that will help a professional stylist create a curated surprise pack. Once customized, the pack will be delivered direct-to-consumer anywhere in the United States.
Woodland Mall recently welcomed the reopening of the Apple Store, joining the Macy’s, J.C. Penney and Von Maur anchor stores and dozens of other stores and restaurants.
And while the customer experience is now a little different from the time before the COVID-19 shutdown, the efforts of Woodland Mall management company PREIT make clear that safety and cleanliness is now an important part of that experience.
WKTV talked with Cecily McCabe, Woodland Mall marketing director, to detail some of those measures.
For the latest WKTV Journal story on the re-opening of Woodland Mall, including the Apple Store, visit here. (The Apple Store is now asking customers to make appointments for service at the store at apple.com/retail/woodland.)
Safety, cleanliness at the Mall
In order to comply with Michigan requirements, occupancy numbers are limited as the mall operates on reduced hours — Monday through Saturday 11 a.m. to 7 p.m., and Sunday from noon to 6 p.m. (Some stores may limit those hours.)
Woodland Mall asks guests to follow CDC recommendations, make use of the several hand sanitizer stations located throughout the mall, wear masks and practice physical distancing.
In addition to Woodland Mall carefully reviewing policies and procedures, and thoroughly cleaning the mall using CDC-recommended disinfectant, common area furniture and other elements where physical distancing cannot be enforced have been removed. While the play area also remains closed indefinitely, food court seating is now available at reduced capacity.
A complete list of venues open at the mall, as well as updates on safety and cleanliness protocols, can be viewed on Woodland Mall’s website.
Woodland Mall’s Apple Store reopened this week, joining the three anchors and dozens of other stores and restaurants in again welcoming shoppers and diners. (Supplied)
Woodland Mall’s Apple Store reopened this week, joining the three anchor stores and dozens of other stores and restaurants in again welcoming shoppers and diners while still maintaining safety and cleanliness protocols, according to a statement from the mall management.
Apple, Macy’s, J.C. Penney and Von Maur are among the 80 retailers and restaurants that have reopened since June 1. A complete list of venue open at the mall, as well as updates on safety and cleanliness protocols, can be viewed on Woodland Mall’s website.
“We are so pleased that much of the mall has reopened and is ready to serve West Michigan again safely,” Cecily McCabe, Woodland Mall marketing director, said in supplied material. “It’s a true pleasure to again welcome shoppers and diners from across to region back to Woodland Mall. The response over the first few weeks has been very positive, and we are delighted to welcome back more of our community.”
In order to comply with Michigan requirements, occupancy numbers remain limited as the mall operates on reduced hours — Monday through Saturday 11 a.m. to 7 p.m., and Sunday from noon to 6 p.m. (Some stores may limit those hours.)
Woodland Mall asks guests to follow CDC recommendations, make use of the several hand sanitizer stations located throughout the mall, wear masks and practice physical distancing.
Guests will notice some changes for their safety, as well as the safety of employees, according to the statement. In addition to its rigorous cleaning and sanitizing schedule, Woodland Mall managment company, PREIT, has carefully reviewed policies and procedures and thoroughly cleaned the mall using CDC-recommended disinfectant. Common area furniture and other elements where physical distancing cannot be enforced have been removed. While the play area remains closed indefinitely, food court seating is now available at reduced capacity.
Woodland Mall recommends shoppers visit individual retail or restaurant websites for the most current information and services including curbside pick-up, appointments and reservations. Retailers participating in the mall’s Mall2Go: Contact-Free Pickup program can be found on its website.
Kentwood’s Woodland Mall announced May 27 that it plans to reopen Monday, June 1, for shopping appointments with new sanitation protocols in place “to enhance the safety of all and to promote physical distance.”
The reopening, City of Kentwood Mayor Stephen Kepley points out, continues the promise of local economic recovery from COVID-19 caused retail business restrictions.
“The mall and (Woodland Mall management) PREIT have made a significant investment in Kentwood with the redevelopment (of the mall), which has resonated with our residents and the broader community,” Mayor Kepley said in supplied material. “We wish the mall continued success as we work collectively to jumpstart our local economy.”
While several mall retailers and restaurants have offered limited curbside pickup since March, the mall itself closed March 23. Gov. Gretchen Whitmer’s recent executive order permits Michigan retailers to offer shopping appointments.
Visitors will be encouraged to use hand sanitizer stations located throughout the mall, and it is recommended shoppers wear masks for the safety of all.
In order to comply with State of Michigan requirements, access and total mall occupancy numbers will be limited initially. The mall will be operating on reduced hours: Monday through Saturday, 11 a.m. to 7 p.m.; and Sunday from noon to 6 p.m. Some stores may modify those hours further.
Given the limited occupancy allowance, the mall will temporarily ask all guests under the age of 18 to be accompanied by a parent or guardian.
According to supplied material, Woodland expects many of its retailers to join Von Maur and Urban Outfitters in offering appointments to up to 10 shoppers at a time, although smaller stores may choose to limit the maximum number of shoppers further.
“To say we are excited about Monday’s reopening is an understatement,” Tony DeLuccia, Woodland Mall general manager, said in supplied material. “Our retailers are eager to welcome back customers now that shopping by appointment is permissible in Michigan. … We are truly thrilled to be opening our doors again and have spent significant time and energy to ensure we can do so safely.”
Guests will notice other changes when they return to Woodland Mall.
Parent company PREIT has “carefully reviewed policies and procedures and thoroughly cleaned the mall using CDC-recommended disinfectant,” according to supplied material. “Common area furniture and other elements where physical distancing cannot be enforced have been removed. The play area will be closed indefinitely, and food court seating has been eliminated.”
PREIT and its service providers have also established a rigorous cleaning and sanitizing schedule, particularly for high-touch surfaces. All housekeeping, maintenance and security staff will follow CDC and state health guidelines, and will be wearing masks and gloves when working.
Even during the mall’s temporary closure, it has supported West Michigan during this time of COVID-19, including hosting three community food drives, which will continue to operate during the pandemic.
“Woodland Mall has been a gathering spot for our community for more than 50 years,” DeLuccia said in supplied material. “That has not changed, even though we have made some modifications to ensure the safety of all. We are ready to open our doors on Monday and look forward to seeing our friends and neighbors again.”
Feeding America West Michigan’s mobile food bank operation is working with Woodland Mall and the Michigan National Guard to provide Mobile Food Pantries for those facing hunger. The weekly food distribution is open to the public but aims to serve unemployed service industry workers. (Feeding America WM)
There has always been hunger in the Wyoming and Kentwood area — and across the region, state, country and world, in fact. And there is a long list of groups big and small working to be part of the solution to the problem.
From the City of Kentwood’s Little Free Pantry to the Kent County Community Action, from local school districts to Wyoming’s United Church Outreach Ministry (UCOM) and a score of other area churches and other private non-profit organizations, many groups have done their part and continue to do their part in this time of a COVID-19 unemployment surge.
Feeding America West Michigan is providing weekly Mobile Pantries in Woodland Mall’s parking lot. The Michigan National Guard is helping to distribute the food each week. (Feeding America WM)
The most far-reaching single group, however, is Feeding America West Michigan, which with the aid of the Michigan National Guard and Woodland Mall began weekly food distribution at the mall April 1.
The next Woodland Mall mobile pantry food distribution, from Feeding America’s Service Industry Workers Mobile unit, will be Wednesday, April 15, at 4 p.m., at 3195 28th St., Kentwood.
“Hunger is not new,” Molly Kooi, communication manager for Feeding America West Michigan, said this week to WKTV. “Before COVID-19, 1 in 8 people in our 40-county service area faced hunger. Now, many more people are in need of food assistance due to unemployment, school closings and a variety of other factors.”
Feeding America West Michigan (WM), part of Feeding America’s nationwide network of food banks, not only collects and directly distributes food but also works with many religious and non-profit groups. And they have some sobering statistics about the impact of COVID-19 on the food assistance need.
“We’ve seen a 235 percent increase in people searching for food assistance on our website,” Kooi said. “We’ve seen a 50 percent increase in the amount of food requested by our partner agencies. We’re spending $100,000 each week to keep up with the increased demand for food.”
The new distribution site at Woodland Mall is just one part of the group’s efforts, and one part of a much wider spectrum of emergency food providers. In the Wyoming and Kentwood area alone, food pantries supported by Feeding America include the East Paris Community Food Pantry, located at At-Tawheed Islamic Center and Mosque, on East Paris Avenue; Faith Reformed Church Food Pantry, on 44th Street SW; and Family Network, also on 44th.
What to expect if you’re seeking assistance
The first step for persons seeking food assistance — especially persons new to the system such, maybe recently out of work and seeking to support families — could be the regional Feeding America WM webpage FeedWM.org/findfood, Kooi said.
Feeding America West Michigan is working with Woodland Mall and the Michigan National Guard, to provide weekly food distribution at the mall parking lot in Kentwood. (Feeding America WM)
“There they will find a map making it easy for them to locate our partner agencies (red icons) and mobile food pantry sites (blue icons) near them,” she said. “If they don’t have access to the internet, they can call 2-1-1 or our office (616-784-3250) for assistance.”
And how does a person new to the system qualify and register for food assistance?
Some traditional food pantries have income limits, some have geographical limits and most have visit frequency limits (say, once a month). However, many may be changing how they are doing things due to COVID-19, Kooi said.
“I would tell a neighbor in need to first locate a food pantry near them and then reach out to that pantry’s director, or search their website, to learn what the requirements are,” she said.
Feeding America WM’s mobile pantries are hosted by organizations such as churches or schools, and provide fresh produce and other food to those in need, farmers’ market style, Kooi explained. All attendees are required to fill out a form asking for basic information like household size.
“Anyone in need can attend mobile pantries at any time and no one is turned away,” she said. “Due to COVID-19, all mobile pantries are providing drive-thru service at this time.”
Woodland Mall food distribution part of large network
The new mobile food pantry at Woodland Mall is a prime example of diverse organizations working together.
During the recent COVID-19 crisis, Feeding America has gained assistance from the Michigan National Guard at various locations including at the Woodland Mall mobile distribution.
One reason for the National Guard assistance is that Feeding America WM’s regular volunteer force, often older retired persons, has been directly impacted by safety concerns and stay-at-home orders.
But the local work is just a small part of the scope of Feeding America WM’s food bank collection and food distribution work.
Feeding America West Michigan currently owns 30 trucks, that drove about 418,000 miles in 2019, according to the organization. (Feeding America WM)
The food bank currently owns 30 trucks, that drove about 418,000 miles in 2019, according to the organization. So many trucks and trips are needed because of the way our the organization works: “We reclaim safe, surplus food from farmers, manufacturers, distributors and retail stores, and then distribute it to more than 800 partner agencies throughout West Michigan and the Upper Peninsula,” they state in supplied material.
Typically, more than 100 mobile food pantries are held each month across our 40-county service area. More than 99 percent of the donated food collected and distributes comes from large-scale food donors, with a small amount from community food drives.
Feeding America WM also delivers thousands of pounds of various food items to fixed food pantries and other hunger-relief agencies each month.
Where to go for support, to be part of the solution
African-American legends will “appear” at Woodland Mall during Black History Month thanks to reinactors from New Hope Baptist Church. (Supplied/Woodland Mall)
By Woodland Mall
African-American legends will “appear” at Woodland Mall during Black History Month thanks to reinactors from New Hope Baptist Church. (Supplied/Woodland Mall)
Jay Z, Tina Turner, Coco Gauff and Congressman John Lewis will be among the African-American legends “appearing” at Woodland Mall during Black History Month — thanks to a special partnership with New Hope Baptist Church.
Woodland Mall and New Hope Baptist Church are partnering to bring a “live museum” to the mall on Saturday, Feb. 29, from 2 to 5 p.m. The one-day only exhibit will feature actors portraying notable and important African-American figures in politics, sports, science, arts, entertainment and other areas.
Ranging in age from 10 to 72, the actors are all volunteers from New Hope Baptist Church in Grand Rapids.
“We are proud to partner with New Hope Baptist Church for the eighth year of this great event,” said Cecily McCabe, marketing director for the Woodland Mall. “The live museum gives our guests the opportunity to learn through personal connections. We look forward to the talents of the volunteers who work so hard to create a memorable event.”
During the live museum, actors and volunteers will portray African-American figures in history and current culture. The performers bring their persona to life by adopting mannerisms and speaking from a script. Interaction will be limited to the script so performers can fully immerse themselves as the people they are portraying.
“The performers work hard for the weeks leading up to the event each year,” said Rev. Dr. Howard Earle, Jr., senior pastor at New Hope Baptist Church and visionary of the African-American live museum. “The community looks forward to this event as an opportunity to help educate our community and to share the wonderful talents of our volunteers.”
The event, Earle said, impacts everyone in the community, generating a sense of pride that spans generations.
“Events like the live museum demonstrate the importance of diversity in our country,” Earle explained. “African-Americans are an integral part of all professions and have made significant contributions to our cultural identity – from science to politics to entertainment. We’re confident everyone will not only learn something at this event, but enjoy it as well.”
The live museum is free inside the Woodland Mall, and everyone is welcome to attend. Throughout the history of the event, no figures have been repeated, with one exception. Former President Barack Obama was first seen early in his administration and again in 2017 as he exited office.
