
By WKTV Staff
West Michigan Therapy Dogs, Inc. (WMTD), a nonprofit organization providing pet-assisted therapy throughout West Michigan, is launching its “Unleash the Love” fundraising campaign on Giving Tuesday, Dec. 2. WMTD hopes to raise $5,000 by Jan. 1, 2026.
The campaign aims to support the organization’s rapidly expanding programming and the growing need for trained therapy dog teams across the region.
Bringing comfort and joy
For nearly 25 years, WMTD has brought comfort, connection and healing to individuals facing emotional, physical and psychological challenges. With more than 200 volunteer teams serving over 100 programs and facilities across five counties, WMTD teams visit hospitals, schools, assisted living centers, libraries and community organizations, providing companionship, support and moments of joy for those who need it most.
As demand for pet therapy continues to rise, WMTD is seeking community support to strengthen operational capacity and ensure programs remain accessible and effective.

“Each visit our teams make creates an impact that can’t be measured in dollars alone,” said Heather McCormick, Board President of West Michigan Therapy Dogs, Inc. “But the resources required to train, equip and support our growing program are real.
“This campaign helps ensure we can continue bringing love, hope and connection to individuals throughout West Michigan.”
How funds will be used
Funds raised through Unleash the Love will support critical needs, including:
- Securing dedicated storage space for wheelchairs, walkers, crutches, AV equipment, and classroom materials used during training and certification.
- Offsetting training facility fees to provide volunteers with a consistent, safe space to learn and practice.
- Covering essential operational costs that keep WMTD running smoothly as the organization grows.
- Purchasing training and certification supplies, including therapy dog vests, badges, evaluation materials, and program resources.
The campaign runs Dec. 2 – Jan. 1, and community members are invited to support WMTD by donating online or by mail.
“With continued support from our community, we can train more teams, reach more people and continue the work that has defined WMTD for nearly 25 years,” said McCormick. “Together, we can truly ‘unleash the love’ this season and beyond.”
How to Donate
Donations can be made online at www.wmtd.org/donate or by mail at West Michigan Therapy Dogs, Inc., P.O. Box 2533, Grand Rapids MI 49501-2533.
More information about WMTD can be found on their website and social media sites (Facebook, Instagram).















